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What makes our Wild Fruit product line unique?

Beauty grows wild in nature – just like it does in us, humans. Wildflowers, herbs and fruits grow in their natural habitats, where nature intended them to, completely untouched by human intervention. These plants are exposed to the same harsh conditions as our skin: strong sunlight, low humidity, temperature fluctuations and a host of other environmental stresses. Wild plants develop differently than cultivated varieties: they become more resilient and resilient, storing nutrients and antioxidants, and developing unique, healing and complex properties to adapt to their environment. Gathering wild plants is a sustainable, ethical and environmentally friendly way to source ingredients. It preserves the soil from artificial fertilizers and human intervention, while supporting local communities. These plants are not sown or treated with chemicals – they are hand-picked from their natural environment. During the collection, the plant is not damaged or dug up. When collecting fruits, nuts or mushrooms, the plant itself remains completely intact – just as a forest animal would gently nibble on it while searching for food.

What is Buriti oil?

Buriti oil is rich in nutrients, contains a high proportion of unsaturated fatty acids and carotenoids. It has a regenerating, softening and moisturizing effect. As a natural antioxidant, it is extremely rich in vitamins A and E, supporting dry, sun-exposed or eczema-prone skin.
One of the most remarkable properties of buriti is its outstanding protective properties – it is the richest natural source of beta-carotene in the world! Thanks to this, it effectively protects the skin against free radicals and helps protect against environmental damage, such as pollution and UV radiation.
Buriti oil is extracted from the fruit of the buriti palm tree, which grows in the Amazon rainforest. The buriti tree thrives near swampy areas and is often called the “Tree of Life” due to its important role in the rainforest ecosystem. The buriti fruit we use is wild-harvested by local communities, in a completely natural and sustainable way.
Research by the Brazilian Institute of Biology has not only proven the undeniable health benefits of buriti, but also that rural communities that collect the fruit can balance securing their livelihoods with preserving the species and the rainforest. Buriti oil is still a relatively rare ingredient in Europe, and Usva Cosmetics is the only Finnish company that uses this extraordinary oil in its skincare products.

How to use it?

Massage a few drops of facial oil into cleansed skin as the last step of your skincare routine.Allow the oil serum to absorb completely before applying makeup or sunscreen.

THEWild Fruit Oil SerumIt is suitable for everyday use, either as part of your skincare or makeup routine. You can use it as a replacement for your usual day or night cream, or you can even add 1-2 drops to your cream to enhance its moisturizing and nourishing effect.

Ingredients

passion fruit oil, jojoba oil, squalane (from olive), buriti oil, MCT oil (from coconut), dicaprylyl carbonate (from coconut), sunflower oil, vitamin E

INCI:Passiflora Edulis Seed Oil, Simmondsia Chinensis Seed Oil, Squalane, Mauritia Flexuosa Fruit Oil, Caprylic/Capric Triglyceride, Dicaprylyl Carbonate, Helianthus Annuus Seed Oil, Tocopherol

All ingredients are 100% natural and vegan.

Active ingredients

Squalane

Squalane replenishes the lack of squalene, which is naturally present in the skin, but its production gradually decreases after the age of 25. Squalane softens and moisturizes the skin, helping to maintain its elasticity and youthful condition.

Buriti oil

The wild-growing buriti fruit is the world's richest source of natural beta-carotene! This oil helps protect the skin from free radicals and environmental stressors such as pollution and UV radiation.

Passion fruit oil

Passion fruit oil is particularly rich in linoleic acid, which helps restore the skin's lipid layer and has anti-inflammatory properties. Its extremely light composition means it is quickly absorbed and, although it is extremely gentle on the skin, it is still very effective in conditioning, leaving it soft and balanced.

Jojoba oil

Its consistency is similar to the skin's own sebum. Jojoba oil effectively binds moisture in the skin, balances excessive sebum production, and normalizes skin function through its antibacterial effect.